Ori'Zaba's Scratch Mexican Grill Franchise

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Detailed Information

Capital Required
$442,500 - $768,500

Liquid Capital

Financing Assistance
Available Via Third Party

Training and Support


The Ori'Zaba's Story

Ori'Zaba's Scratch Mexican Grill is a Las Vegas-based fast-casual Mexican food chain. Established in 2001, Ori'Zaba's Scratch Mexican Grill was founded by a partnership of fast casual and commercial real estate professionals who knew they could "do fast-casual better."

Our Promise: To feed the soul of every guest with world-class Mexican cuisine, made every day by hand, in our scratch kitchens, with the finesst & freshest ingredients.

Why the name Ori'Zaba's? From Mount Ori'Zaba of course! Ori'Zaba is a rugged mountain located just outside Mexico City, and its name was chosen because it invoked images and feelings of authentic, time-trusted flavors of Mexico. These same flavors are the lifeblood of Ori'Zaba's. In fact, some of our fans just call us Zaba's - they're so loyal we're on a nickname basis!

Not Just Any Fast-Casual Mexican Food. The Best Fast-Casual Mexican!

Ori'Zaba's vision was to take the most flavorful Mexican fast-casual market to an underserved market. Las Vegas was chosen for its booming economy. The rest is history.

  • Freezer Free: Nope don't need them. No microwaves either. Only freshness.
  • Flavors: There are no shortcuts for great flavors
  • Freedom: Be your own boss - own your own franchise
  • Freshness: No commissary tricks, only whole ingredients hand prepared with love
  • Fifty: Over fifty items prepared fresh daily
  • Fans: Loyal (like family) Ori'Zaba's fanatics
  • Friendly: Our staff and management treat Ori'Zaba's like it's their own company
  • Finances: Proven financial model for success
  • Fast: Busy people need options, but tired fast food this isn't
  • Fun: A lively fun culture greets customers every time

Autonomy With Support - A Recipe for Success

We provide the right balance of systems, tools and resources to make you successful.

  • Empowering your GM with a franchise system that lets them run your store as if it were their own.
  • Employee satisfaction when they produce a quality product - GM average tenure 6+ years (many homegrown within the business)
  • Powerful reporting tools for improved profitability, including GOGS, sales trends, demographics, etc.

Dedicated Franchise Coaching and Support

Our Team is Here to Help With:

  • Third-party financial counseling
  • In-Person and E-learning training
  • Quarterly visits and on-going training
  • On-Site Pre/Post Opening Support
  • Site Selection/Build Out
  • Conference calls and more

Marketing Matters

A well established and proven strategic marketing approach, we blend national campaigns, focused regional campaigns, and can even support custom campaigns at the store level.

  • Key focus is balance between garnering new patrons, keeping top of mind for those who know us and keeping our fans happy and coming more frequently
  • Monthly marketing packet - to illustrate campaigns and train your staff on special promotions.
  • New product rollouts - training and marketing
  • Steady cadence in social media posts, ad words, and SEO focus
  • Grand opening blitz
  • All tracked and results reported monthly

Catering - Relax, We Got This

Our food is highly portable and makes for an excellent revenue stream. We provide customized packaging for large quantities for groups from 5-500. Catering is an excellent way to build brand awareness, and introduce new people to the delicious Ori'Zaba's food.

Other proven revenue drivers:

  • Outdoor Patio
  • Alcohol Sales
  • Pickup & Catering Delivery

Speciality/Ancillary Items that Increase Average Check Size

  • Brownies
  • Speciality Drinks
  • Add On/Extra Items
  • Appetizers, soups and salads
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