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Websites and Ecommerce Established Businesses For Sale

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Industry Info
Established Online Jewelry Brand – 18 Years – Relocatable

San Diego, CA

This well-established fashion jewelry wholesaler and e-commerce retailer has been serving customers nationwide for over 18 years. Known for its durable and stylish stainless steel jewelry, the company...

$525,000

$525,000

Cash Flow: $122,000

Amazon business for sale with major brands

Monmouth County, NJ

Selling my Amazon business which has been very profitable for 5 years We sell major brands , we are resellers and do not have to deal with private label or bringing in goods from China or customs or...

$450,000

$450,000

Cash Flow: $180,000

Supplements Brand | Run-rate: $3.6M Rev, 19% Net Margin, 1.8x ROAS

Project Fitness is a fast-growing e-commerce supplement brand specializing in science-backed muscle enhancement products for men over 40, supported by exceptional unit economics and highly efficient...

$800,000

$800,000

Cash Flow: $691,258

Amazon Online Business

Utah

This established Utah-based manufacturing and distribution company has carved out a niche in the children’s indoor play market. With over 10 years of operating history, the company designs,...

$523,577

$523,577

Cash Flow: $192,535

Subscription Box Company for Outdoor Enthusiasts

Explore a compelling acquisition opportunity with Project 'Ranger,' a standout in the expanding e-commerce outdoor subscription box market. Specializing in tactical, survival, EDC, and lifestyle gear,...

$12,000,000

$12,000,000

Cash Flow: $2,200,000

Turnkey Made in USA eCommerce Product

Nashville, TN

This offering is for the acquisition of a patented, Made-in-USA mobile phone seat accessory sold through a turnkey ecommerce business. With a strong brand identity and intellectual property portfolio,...

$600,000

$600,000

Cash Flow: $129,459

Seasonal E-Commerce Business Owner will carry for qualified Buyer

Maricopa County, AZ

Seller is exiting this easy, seasonal 30 year old business. File and name of business shall only be provided to Buyers who can show they have 500K LIQUID to cover down payment and inventory needs to...

$1,500,000

$1,500,000

Cash Flow: $422,000

Sports Subscription Box eCommerce Brand | 500+ Subs | Seller Financing

Tampa, FL

SellerForce® presents a 10-year-old built to support Kids in Sports and Physical Activities. The business specializes in offering a curated selection of training aids, sports accessories, and physical...

$110,000

$110,000

Cash Flow: $54,617

Established Premium Eco-Friendly Pet Products Brand

Miami-Dade County, FL

Established premium eco-friendly pet products brand specializing in natural cat litter and related accessories. The company has developed a proprietary product sourced from a unique diatom mineral...

$2,000,000

$2,000,000

Cash Flow: $370,262

30 year old Skateboard Manufacturing Company/E-Commerce

Maryland

For sale is a premier skateboard company renowned for its innovation and quality. With a focus on high-performance skateboards, this business has established a strong brand identity, leveraging...

$99,000

$99,000

Profitable Printing Business - Online Sales – Tucker, GA

Tucker, GA

Opportunity to acquire a well-established and profitable printing business based in Tucker, Georgia. This owner-operated business specializes in creating and selling unique printed products through...

$150,000

$150,000

Cash Flow: $75,000

Buying, Selling, Rebuilding Marine Engines and Parts. High Margins.

Broward County, FL

Rare opportunity to acquire a well-established and highly reputable marine engine and parts business specializing in the buying, selling, and rebuilding of marine engines, generators, transmissions,...

$3,200,000

$3,200,000

Cash Flow: $433,688

eCommerce Brand | Nutritional Supplements | 856 Active Subs | $23 AOV

Tampa, FL

SellerForce® presents an eCommerce brand specializing in natural herbal supplements focused on Kidney, Bladder, and Urinary Health. This business has carved out a distinct niche in the dietary...

$357,000

$357,000

Cash Flow: $125,918

Amazon FBA Beauty & Home Brand – $8.3K Monthly Profit – 46 SKUs

$273,960 - Dallas, TX

$273,960

Dallas, TX

Adam Dawali

Dawali Hospitality

Amazon FBA eCommerce Brand | DMA Boards & HDMI Diffusers

Tampa, FL

SellerForce® presents an eCommerce brand specializing in advanced computer hardware used for software development, penetration testing, and memory analysis. They are built on Amazon FBA and supported...

$220,000

$220,000

Cash Flow: $78,846

16-Year B2B & DTC Baby Hat Company | 90% Seller Financing | 2 Brands

Tampa, FL

SellerForce® presents a dual-brand eCommerce and Wholesale company with over 16 years of history in the Baby Hats Vertical. These two distinct brands have successfully positioned themselves as a go-to...

$120,000

$120,000

Cash Flow: $61,310

John Piskor

First Choice Business Brokers - Tampa

Serving Hillsborough County, FL

Founded in 1994, First Choice Business Brokers has accelerated to become one of the largest Business Sales Organizations in the United States. First Choice Business Brokers takes pride in its active membership with the International Franchise Association, Canadian Franchise Association, and International Business Brokers Association, reflecting our unwavering dedication to excellence in our field. Our team of business brokers come from diverse backgrounds in accounting, legal, banking, real estate, and insurance. Every broker has undergone rigorous initial training, supplemented by ongoing education, making First Choice brokers some of the most seasoned experts in business valuation, marketing, and negotiations. This wealth of knowledge and expertise consistently delivers excellent outcomes for both buyers and sellers. The buying or selling of a business should never be compared to the purchasing or selling of a home. You deserve experienced, licensed professionals who specialize in business sales – you need First Choice Business Brokers. Our nationwide network of seasoned business sales professionals combines national reach with local market expertise. We offer buyers the greatest selection of businesses available and we provide Sellers with the personalized, confidential attention they deserve. Our Mission is to build a team of specialists; Business Brokers that assist entrepreneurial minded people to buy or sell their business, providing them with the lifestyle they've always wanted

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Marketing and Web Design

Saint Louis, MO

This online marketing and web design company is primed and looking for a new owner. The current owner has streamlined the process to assure success for the next owner. With this business you are able...

$99,000

$99,000

Cash Flow: $75,200

Home Decor, Memorial - Wood based Manufacturing and E-commerce

Vista, CA

Established in 2017, this business manufactures and sells personalized wood based products via Etsy, Amazon HandMade and its own website. The factory has a working woodshop, multiple laser machines,...

$150,000

$150,000

Turn-key Swimwear/Apparel Ecommerce Business For Sale: SUN BLEACHED

Established and growing swimwear ecommerce company that includes: - Established partnership with an exclusive, high-end manufacturer - Automated fulfillment system (sub-contracted team and...

$300,000

$300,000

Balkan Fresh Online Retail Store

Manhattan, NY

Profitable Owner-Absentee Balkan Grocery eCommerce Business – BalkanFresh.com Asking Price: $299,000 Gross Revenue (TTM): $331,000 Cash Flow (TTM): $85,000 Inventory Included: Yes (Approx. $5,000)...

$299,000

$299,000

Cash Flow: $92,780

Profitable PRP Therapy & Aesthetics E-Commerce | Recurring Clients

Brevard County, FL

Step into the rapidly growing world of regenerative aesthetics with PRPScienceMD.com — a profitable, turnkey e-commerce brand specializing in PRP therapy kits and medical-grade aesthetics products....

$99,999

$99,999

Cash Flow: $45,000

Prominent E-com Boutique/2.2M Revenue/225k Customers

Wood County, TX

Established in 2016, this profitable eCommerce boutique has built a loyal national following through its stylish and affordable line of graphic tees and lifestyle apparel. With thousands of orders...

$720,000

$720,000

Cash Flow: $609,706

10 years old Ecommerce business for Sale

Las Vegas, NV

Well established ecommerce brand launched over 10 years ago selling all types of socks and kid's tights is for a sale. Many of the item listing on Amazon have positive reviews in the thousands, and...

$98,800

$98,800

Successful E-Commerce & Magazine Publication In Texas

Texas

E-Commerce Website & Magazine Publication – Texas Asking Price: $725,000 Revenues: $500,000 ; Cash Flow: $200,000–$230,000 A rare opportunity to acquire a well-established, high-performing E-Commerce...

$725,000

$725,000

Cash Flow: $200,000

Profitable Amazon FBA Beauty Brand with Amazon’s Choice Product

$308,087 - New York, NY

$308,087

New York, NY

Alice Rubenfield

Fifth Avenue Brokerage

RV Rental Platform with Passive Affiliate Income Relocatable Scalable

Minnesota

Opportunity to acquire two fully relocatable, tech-driven businesses operating in the fast-growing RV rental and travel marketplace sector. The primary business operates a proven online platform that...

$260,000

$260,000

Cash Flow: $71,396

Established Online/Retail Business

Ohio

LISTING ID # 36805 This long-time niche business is a retail and online store in the healthcare industry that sells a wide variety of products with well-known brand names. They sell everything,...

$249,000

$249,000

Cash Flow: $50,000

Award-Winning Cosmetics Business with High Growth Potential

Texas

Award-Winning Cosmetics Business with Confirmed National Retail Pipeline This established cosmetics brand operates in the high-growth "masstige" market, offering clean, cruelty-free, and vegan...

$250,000

$250,000

High-Ticket Design Education Business | 76% Net Profit Margin

Florida

Founded in 2020, this online design education business delivers career training programs to aspiring and working designers, particularly within the high-paying user interface (UI) and user experience...

$175,000

$175,000

EBITDA: $50,894

5+ Yr Old Red Light Therapy Brand | YoY Growth | High Customer LTV

The business is a well-established e-commerce brand specializing in high-quality red light therapy devices, primarily targeting health-conscious consumers such as athletes, beauty enthusiasts, and...

$3,324,000

$3,324,000

Cash Flow: $1,110,394

7+ Yr Old Multi-Platform Photography Equipment Brand | 400K+ Followers

The business represents a compelling acquisition opportunity in the fast-growing photography equipment space, underpinned by a unique product suite, strong brand equity, and exceptional profitability....

$2,090,000

$2,090,000

Cash Flow: $716,524

10+ Yr Old Amazon FBA Lifestyle & Fitness Brand | Strong TMs

The business is a high-performing, Amazon-native brand operating in the thriving fitness and outdoor accessories space. Since its founding in 2015, it has built a trusted reputation for delivering...

$225,000

$225,000

Cash Flow: $214,572

15+ Yr Old Custom Merch Brand | 60% Repeat Revenue | 8K+ Customers

The business is a long-standing, design-driven leading provider of custom apparel and branded merchandise that has built a reputation for creative excellence, reliable execution, and trusted...

$865,000

$865,000

Cash Flow: $273,530

Profitable Green Building Supply & E-Commerce Business

Greater Toronto Area, ON

Buyer financing support available – we work closely with lenders to help qualified buyers secure funding for our deals. This established Canadian business is a trusted supplier of eco-friendly,...

$550,000

$550,000

Cash Flow: $128,000

Ecommerce Business In Baton Rouge For Sale

Baton Rouge, LA

The sale price of the business including equipment and market place selling accounts is $40,000. See the details of equipment included in the business sale price in the attached document. There is a...

$100,000

$100,000

Cash Flow: $36,022

Established Distribution & eCommerce Company with Proprietary Brands

$1,975,000 - Dallas County, TX

$1,975,000

Dallas County, TX

Alec Bobroff

Archstone Business Brokers

E-Commerce B2B Cards – Seasonal by Choice, Year-Round Potential

St. Charles County, MO

Nearly 20 years in the business-to-business holiday card market. Loyal corporate client base, fully custom-built e-commerce platform with strong presence across multiple domains, and over 4,000...

$150,000

$150,000

EBITDA: $54,799

9-Year-Old Crafting Kit, Party Supply, & Mouse Pad Amazon FBA Business

New York

Since 2016, this business has designed and sold party supplies, craft kits, and decorations for birthdays, graduations, and other special occasions. In 2019, they launched a new brand and expanded...

$6,250,000

$6,250,000

Cash Flow: $2,079,228

Leading Natural Health Ecommerce Brand | 400%+ Revenue Growth

North Carolina

Launched in 2022, this business has quickly scaled into one of the most dominant and exciting direct-to-consumer brands in the natural health category. The company has become a standout operator in...

$3,600,000

$3,600,000

Cash Flow: $940,757

Amazon Women’s Handbag Brand | Modified Designs | Excellent Reviews

New Jersey

Established in 2017, this women's handbag brand operates a profitable Amazon FBA business with a focus on quality and craftsmanship. The business separates itself from the competition by modifying 90%...

$200,000

$200,000

Cash Flow: $115,456

eCommerce Organic Skincare & Haircare Brand | 53% Repeat Orders

Tampa, FL

SellerForce® presents an eCommerce Skincare and Haircare brand that has grown into a trusted name since its launch in 2018. They are a luxury brand that has created a strong foothold in the natural...

$150,000

$150,000

Cash Flow: $47,705

eLearning Company | Crafting Sector Video Courses | Recurring Revenue

Tampa, FL

SellerForce® presents a Digital Brand in the eLearning landscape that focuses on the art of jewelry-making. Their 100% online model has been delivering high-margin digital courses to a receptive...

$160,000

$160,000

Cash Flow: $82,051

E-commerce Magic Shop Selling Online for Over 20 Years

Volusia County, FL

Experience the rare and exciting opportunity to own a dream business: an online Magic Shop! The business has been around for over 50 years with a strong online presence for over 20 years. This great...

$375,000

$375,000

Cash Flow: $117,618

5+ Yr Old Amazon/Shopify Tools Brand | YoY Growth

The business represents a rare opportunity to acquire a thriving ecommerce brand that has quickly established itself as a category leader within the Amazon Tools and Home Improvement segment. Founded...

$1,663,000

$1,663,000

Cash Flow: $576,221

Office Admin

Wolf Creek Ranch Business Brokerage

Serving Salt Lake County, UT

Wolf Creek Ranch Business Brokerage specializes in the confidential sale of small to mid-sized businesses across Utah. With deep local expertise and a proven track record, we guide business owners through the full sale process — from valuation to closing — with professionalism, integrity, and discretion.

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Online Vintage Tool Co. Serving Collectors & More (Unbroker Exclusive)

Boston, MA

HIGHLIGHTS ================== • $18,400 Sale Price • Unbroker FairVal™: $18,431 • Established Online Store – Since 2005 • $35,460 Gross Sales • $7,110 Seller’s Discretionary Earnings (SDE) •...

$18,400

$18,400

Cash Flow: $7,110

Online Specialty Decor - Proven Revenue & Growth Potential

Denton County, TX

This specialty décor business is a well-established ecommerce retailer based in North Texas specializing in the sale and distribution of premium hides, leathers, and related products. With a strong...

$120,000

$120,000

Cash Flow: $50,179

Iconic Freestyle Scooter Brand Positioned for Major Growth

$2,000,000 - Riverside County, CA

$2,000,000

Riverside County, CA

SBA Pre-Qualified Multi-Branded Company | Sheepskin & Alpaca Products

Tampa, FL

WebsiteClosers® presents an SBA Pre-Qualified Multi-Channel, Multi-Branded business that has spent 24 years building a powerful position in Luxurious Natural Fiber products, including premium...

$7,100,000

$7,100,000

Cash Flow: $2,028,512

Online Drop Ship

Utah

Opportunity to acquire a fully automated eCommerce clothing store. Strategically positioned in an attractive, high-demand market. Designed for minimal owner involvement, this store runs seamlessly...

$179,000

$179,000

Cash Flow: $203,538

Shopify Legacy Professional Apparel Brand | > 80% Repeat Customer Rate

California

For the past 25 years, this clothing brand has served professional plus-size women with consistent fit, timeless style, and exceptional-quality clothing that achieves only 10% return rates in an...

$425,000

$425,000

Cash Flow: $185,263

Shopify Toddler Products Brand | Dropshipped | Dedicated Customer Base

The business is a young and fast-growing ecommerce brand offering Montessori-inspired toddler products designed to spark curiosity, foster independence, and support early childhood development. Built...

$800,000

$800,000

Cash Flow: $393,850

Tech Solution Enabling Seamless International Growth for Retailers

Miami-Dade County, FL

Based in the United States, this cross-border commerce platform enables mid-sized online sellers to effortlessly expand into global markets. Its main offering is a fully integrated international...

$1,425,000

$1,425,000

Cash Flow: $395,000

6-Year-Old Nursing Education Content Site | $218K SDE | Low Multiple

New York

Founded in 2019, this established content business operates in the healthcare education niche, providing trusted resources to nursing students and professionals worldwide. The site has grown into a...

$399,000

$399,000

Cash Flow: $217,781

Web Hosting and E-commerce Platform Company

Montana

Web hosting and e-commerce platform in the Pacific Northwest with a worldwide presence. TTM revenue of $2.5m and EBITDA of $539k. Developed a leading website builder which rivals Wix, Weebly, and...

Not Disclosed

EBITDA: $534,000

Not Disclosed

EBITDA: $534,000

Buy or Sell a Website or Ecommerce Business

Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.

This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.


Market Snapshot

Number of Businesses Analyzed  

477

Median Asking Price  

$525,000

Median Reported Revenue  

$713,516

Median Reported Earnings  

$222,533

Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings.


Website and Ecommerce Business Valuation Multiples

Range

Revenue

Earnings (SDE)

Lower Quartile

0.43

2.00

Median

0.75

3.00

Upper Quartile

1.38

3.89

Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price.


Read the report:

Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks


FAQs

How much does it cost to buy a website or ecommerce business?

Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.

How much do these business owners earn?

These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.

How do I value a website or ecommerce business?

Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.


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